Monthly Archives: August 2010

Unhappy Car Buyer Gets 110,000 Views on YouTube

Posted on by
I was browsing through the website of a prominent dealer-chasing law firm this morning (I know, I have weird hobbies), and came across a posting about a dealer with a link to a YouTube video. This dealership is part of a good-sized group that is very well-regarded in the area. As I am personally a...
Read More

Your Customer’s Perception is Reality

Posted on by
I get it. It's tough out there. Customer access to information on the internet continues to squeeze margins. Dealerships are just trying to make a buck in a fiercely competitive marketplace. You have to do whatever it takes to stay ahead of the competition. I also get that some may view complianc...
Read More